# Madvertise

**Canonical:** https://apis.io/providers/madvertise/  
**Website:** https://madvertise.com/en  
**APIs profiled:** 3

Madvertise is a mobile advertising and monetization brand now operating within Azerion as the "BlueStack" (Improve Digital InApp) mobile SDK suite and the mng-ads.com ad-serving platform. It lets mobile publishers monetize in-app inventory with banner, interstitial, native, rewarded-video and App Open ad formats through first-party SDKs for Android, iOS, Unity, React Native, Flutter and .NET MAUI, and connects programmatic demand through an OpenRTB 2.5 bid-request API, a JSON ad-request API, VAST video, and a Prebid Server adapter. A separate token-authenticated reporting API family serves sellers, buyers, DSPs and mediation partners with revenue and delivery data. The platform advertises IAB TCF, IAB Open Measurement, GDPR and COPPA compliance. Originally a Munich-founded mobile ad network backed by Point Nine Capital, Madvertise's technology now ships under Azerion / Improve Digital, whose GitHub org also publishes a first-party MCP server for publisher inventory management.

## Kin Score — 35.1 / 100 (thin)

Scored 2026-08-19 under rubric 0.12.0. Trend: flat (-0.1 from 35.2).

| Facet | Score |
|---|---|
| Discoverability | 83.3 |
| Contract Quality | 0.0 |
| Governance | 18.2 |
| Contract Governance | 18.2 |
| Operational Transparency | 26.3 |
| Developer Ergonomics | 71.4 |
| Commercial Clarity | 34.2 |
| Access Clarity | 34.2 |

## Agent readiness — 22.5 (agent-aware)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | documented |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | yes |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## APIs (3)

- **Madvertise Ad Request API** — JSON ad-request endpoint (mobile.mng-ads.com) that returns a single ad (banner, interstitial, native) for a given placement, device User-Agent, SDK version and consent signal. G...
- **Madvertise OpenRTB Bid Request API** — OpenRTB 2.5 bid-request endpoint (mobile.mng-ads.com/bidrequest/{placement}) for programmatic in-app demand. POST JSON with x-openrtb-version 2.5; returns bid markup in the adm ...
- **Madvertise Reporting API** — Token-authenticated JSON reporting API family covering seller (publisher), buyer (advertiser), DSP and mediation reporting. POST /auth-reporting mints an opaque token passed bar...

## MCP servers (1)

- **Improve Digital Publisher MCP Server (Azerion; targets the sibling 360Yield inventory API)**

## Security (2)

- **Madvertise Authentication** — placement-code/app-id/token/oauth2 · 4 schemes
- **Madvertise Domain Security** — TLSv1.3

## Plans (1)

- **Madvertise Plans Pricing**

## Tags

Company, Advertising, AdTech, Mobile, Monetization, Programmatic, OpenRTB, SDK, Publishers

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/madvertise/). Scores are computed from the provider's own public artifacts under a published rubric.