# Leanplum

**Canonical:** https://apis.io/providers/leanplum/  
**Website:** https://www.leanplum.com  
**APIs profiled:** 8

Leanplum is a mobile marketing and multichannel customer engagement platform offering push notifications, in-app and email messaging, behavioral event tracking and analytics, A/B testing, and remotely configurable content variables. Leanplum was acquired by CleverTap in 2022 and now operates as "Leanplum by CleverTap"; the brand and its documented REST API remain active while customers are migrated onto the CleverTap platform (CleverTap has wrapped its own methods behind the Leanplum API surface to smooth that transition). All API requests are made to https://api.leanplum.com/api and authenticated with an appId plus an operation-specific clientKey (production, development, data export, or content read-only).

## Kin Score — 53.2 / 100 (developing)

Scored 2026-08-25 under rubric 0.14.0. Trend: flat (+0.0 from 53.2).

| Facet | Score |
|---|---|
| Discoverability | 81.5 |
| Contract Quality | 20.0 |
| Governance | 30.3 |
| Contract Governance | 30.3 |
| Operational Transparency | 57.9 |
| Developer Ergonomics | 61.3 |
| Commercial Clarity | 82.9 |
| Access Clarity | 82.9 |

## Agent readiness — 30.4 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | bearer |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | partial |
| Rate Limit Signal | documented |
| Event Surface Described | yes |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | no |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | no |

## Access

Enterprise — onboarding: unknown, pricing: enterprise, trial: no (confidence: medium).

## APIs (8)

- **Leanplum API** — The complete Leanplum REST API as Leanplum itself publishes it — one OpenAPI 3.0.0 document (x-api-id "leanplum-api") covering all 42 methods across eight tags: User Behavior, U...
- **Leanplum A/B Tests API** — The A/B Tests API from Leanplum — 3 operation(s) for a/b tests.
- **Leanplum Content & Variables API** — The Content & Variables API from Leanplum — 3 operation(s) for content & variables.
- **Leanplum Data Export API** — The Data Export API from Leanplum — 5 operation(s) for data export.
- **Leanplum Events & Tracking API** — The Events & Tracking API from Leanplum — 7 operation(s) for events & tracking.
- **Leanplum Messaging API** — The Messaging API from Leanplum — 3 operation(s) for messaging.
- **Leanplum Postbacks & Batch API** — The Postbacks & Batch API from Leanplum — 2 operation(s) for postbacks & batch.
- **Leanplum User & Device Attributes API** — The User & Device Attributes API from Leanplum — 4 operation(s) for user & device attributes.

## Agentic access (1)

- **Leanplum Agentic Access** — 27 operations · 15 acting · 1 human-in-the-loop

## Security (3)

- **Leanplum Authentication** — apiKey · 2 schemes
- **Leanplum Domain Security** — TLSv1.3 · HSTS · DMARC
- **Leanplum Trust Center** — SOC 2 Type II, ISO 27001, GDPR, CCPA, HIPAA

## Plans (1)

- **Leanplum Plans Pricing**

## Tags

Mobile Marketing, Customer Engagement, Push Notifications, Messaging, A/B Testing, Analytics, CleverTap

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/leanplum/). Scores are computed from the provider's own public artifacts under a published rubric.