# Hoop

**Canonical:** https://apis.io/providers/hoop/  
**Website:** https://www.hoop.app/  
**APIs profiled:** 0

Hoop is an AI retention agent for Shopify subscription brands, built by the founding team behind Trello and backed by Index Ventures. It plugs into a brand's helpdesk (Gorgias, Zendesk, or Kustomer), intercepts every subscription-cancellation ticket, and runs a tailored save conversation in the brand's voice: it asks why the subscriber wants to leave, then matches a retention offer (pause, plan swap, discount, or skip) to the stated reason and writes the accepted change back to the billing tool (Recharge or Skio) automatically. Hoop logs every cancellation reason, offer, and outcome so brands learn why subscribers churn, and lets teams A/B test save offers through plain-English policy changes rather than macros. It is an end-user SaaS application rather than an API provider — it consumes the Shopify, Gorgias, Zendesk, Recharge, and Skio APIs and exposes no public developer API, SDK, or documentation of its own.

## Kin Score — 12.5 / 100 (emerging)

Scored 2026-08-24 under rubric 0.13.0. Trend: flat (+0.0 from 12.5).

| Facet | Score |
|---|---|
| Discoverability | 57.4 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Contract Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 2.4 |
| Commercial Clarity | 31.6 |
| Access Clarity | 31.6 |

## Agent readiness — 0.0 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | no |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## Security (1)

- **Hoop Domain Security** — TLSv1.3 · HSTS · DMARC

## Tags

Company, Business Applications, Customer Retention, E-Commerce, Shopify, Subscription, Customer-Support, AI Agent

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/hoop/). Scores are computed from the provider's own public artifacts under a published rubric.