# HookLogic (Criteo)

**Canonical:** https://apis.io/providers/hooklogic-criteo/  
**Website:** https://developers.criteo.com  
**APIs profiled:** 8

HookLogic was a retail-media advertising exchange and ad server that let brands buy sponsored-product placements in retailer search results (Walmart, Target, Best Buy). Criteo acquired HookLogic for ~$250M in 2016, and the product line is now delivered as the Criteo Retail Media API — a REST API for retailers, brands, and agencies to programmatically create, launch, monitor, and report on retail-media campaigns. It uses OAuth 2.0 (client-credentials and authorization-code flows), RFC 7807 error bodies, date-based API versioning, and ships officially supported Python, PHP, and Java SDKs.

## Kin Score — 58.4 / 100 (strong)

Scored 2026-08-17 under rubric 0.11.0. Trend: flat (+3.2 from 55.2).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 52.3 |
| Governance | 11.5 |
| Operational Transparency | 86.8 |
| Developer Ergonomics | 66.8 |
| Commercial Clarity | 50.0 |

## Agent readiness — 43.9 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| MCP Server | derived |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | partial |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | yes |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Self-serve signup — onboarding: self-serve, pricing: unknown, trial: no (confidence: medium).

## APIs (8)

- **HookLogic (Criteo) Accounts API** — The Accounts API from HookLogic (Criteo) — 12 operation(s) for accounts.
- **HookLogic (Criteo) Analytics API** — The Analytics API from HookLogic (Criteo) — 12 operation(s) for analytics.
- **HookLogic (Criteo) Audience API** — The Audience API from HookLogic (Criteo) — 8 operation(s) for audience.
- **HookLogic (Criteo) Balance API** — The Balance API from HookLogic (Criteo) — 6 operation(s) for balance.
- **HookLogic (Criteo) Billing API** — The Billing API from HookLogic (Criteo) — 3 operation(s) for billing.
- **HookLogic (Criteo) Campaign API** — The Campaign API from HookLogic (Criteo) — 54 operation(s) for campaign.
- **HookLogic (Criteo) Catalog API** — The Catalog API from HookLogic (Criteo) — 2 operation(s) for catalog.
- **HookLogic (Criteo) Gateway API** — The Gateway API from HookLogic (Criteo) — 1 operation(s) for gateway.

## MCP servers (1)

- **hooklogic-criteo-mcp.yml**

## Agentic access (1)

- **Hooklogic Criteo Agentic Access** — 114 operations · 74 acting · 2 human-in-the-loop

## Security (4)

- **Hooklogic Criteo Authentication** — oauth2 · 1 scheme
- **Hooklogic Criteo Domain Security** — TLSv1.3 · HSTS · DMARC
- **Hooklogic Criteo Vulnerability Disclosure** — Hackerone · security.txt · contact published
- **Hooklogic Criteo Trust Center** — SOC 2, ISO 27001

## Plans (1)

- **Hooklogic Criteo Plans Pricing**

## Tags

Company, Commerce, Retail Media, Advertising, E-commerce, Marketing, Retail, APIs

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/hooklogic-criteo/). Scores are computed from the provider's own public artifacts under a published rubric.