# Google Display & Video 360

**Canonical:** https://apis.io/providers/google-display-video-360/  
**Website:** https://developers.google.com/display-video  
**APIs profiled:** 2

Display & Video 360 is Google's enterprise demand-side platform for programmatic media buying, sold through Google Marketing Platform. Its API automates the whole buying structure — partners and advertisers, campaigns, insertion orders, line items, ad groups and ads, creatives and ad assets, first-party and Customer Match audiences, guaranteed orders and inventory sources, and the assigned targeting options that decide what a line item actually buys — plus Structured Data File bulk export and import. One REST surface at displayvideo.googleapis.com, version v4, 179 operations across 16 resource families, described by a first-party Google API Discovery Document. Google OAuth 2.0 only; there is no API key, and an access token is not sufficient on its own — the calling Google Account must also hold a Display & Video 360 user profile with permission on the partner or advertiser being addressed.

## Kin Score — 61.0 / 100 (strong)

Scored 2026-08-20 under rubric 0.12.0. Trend: flat (+0.0 from 61.0).

| Facet | Score |
|---|---|
| Discoverability | 87.0 |
| Contract Quality | 67.3 |
| Governance | 26.5 |
| Contract Governance | 26.5 |
| Operational Transparency | 68.4 |
| Developer Ergonomics | 70.8 |
| Commercial Clarity | 46.1 |
| Access Clarity | 46.1 |

## Agent readiness — 36.1 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | yes |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Enterprise · Contact sales — onboarding: unknown, pricing: enterprise, trial: no (confidence: high).

## APIs (2)

- **Google Display & Video 360 API** — The full Display & Video 360 API surface — 179 operations across advertisers, partners, campaigns, insertion orders, line items, ad groups, creatives, ad assets, audiences, inve...
- **Google Display & Video 360 Advertisers API** — The advertiser-scoped slice of the Display & Video 360 API — 103 operations under /v4/advertisers covering campaigns, insertion orders, line items, ad groups, ad group ads, crea...

## Agentic access (1)

- **Google Display Video 360 Agentic Access** — 282 operations · 156 acting

## Security (3)

- **Google Display Video 360 Authentication** — oauth2 · 1 scheme
- **Google Display Video 360 Domain Security** — TLSv1.3 · HSTS · DMARC
- **Google Display Video 360 Vulnerability Disclosure** — security.txt · contact published

## Plans (1)

- **Google Display Video 360 Plans Pricing**

## Tags

Campaign Management, Display Ads, DV360, Programmatic Advertising, Targeting, Video Ads, Advertising, AdTech, Demand-Side Platform, Media Buying, Audiences, Google Marketing Platform

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/google-display-video-360/). Scores are computed from the provider's own public artifacts under a published rubric.