# Gist

**Canonical:** https://apis.io/providers/gist/  
**Website:** https://gist.ai  
**APIs profiled:** 3

Gist is an AI brand-visibility, answer-engine and content-monetization platform built by ProRata (founded 2024) that helps publishers and advertisers stay visible, measurable and monetizable inside generative AI experiences. It ships three products: Gist GEO (generative engine optimization for consistent organic visibility in AI answers), Gist Ads (paid brand amplification placed directly in AI search surfaces, with native iOS and Android ad SDKs and a publisher ad tag), and Gist Answers (an embeddable, publisher-backed AI answer engine for on-site engagement and monetization). Behind those products sits a real developer surface documented at the Gist Developer Hub: the Prorata API Service (chat, streaming completions, citations, per-source attribution, threads, recommended and related questions, publisher management and document summarization) at api.gist.ai, the Gist Content API for publisher article ingestion, the Gist Content Network crawler and CMS/RSS ingestion paths, and the gist-chat-widget web component distributed from cdn.gist.ai. Gist positions itself as turning AI from a black box into a measurable, actionable channel for brands and content owners, with fair attribution and a 50/50 publisher revenue share as the stated basis of the model.

## Kin Score — 43.9 / 100 (developing)

Scored 2026-08-19 under rubric 0.12.0. Trend: falling (-5.7 from 49.6).

| Facet | Score |
|---|---|
| Discoverability | 72.2 |
| Contract Quality | 54.2 |
| Governance | 16.7 |
| Contract Governance | 16.7 |
| Operational Transparency | 23.7 |
| Developer Ergonomics | 62.5 |
| Commercial Clarity | 27.6 |
| Access Clarity | 27.6 |

## Agent readiness — 40.4 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | verified |
| Rate Limit Signal | verified |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Onboarding required — onboarding: unknown, pricing: unknown, trial: no (confidence: medium).

## APIs (3)

- **Gist Answers API (Prorata API Service)** — REST API behind Gist Answers. Creates chats against a publisher's licensed corpus, streams the answer back over Server-Sent Events, and returns the citations and the per-source ...
- **Gist Content API** — Publisher ingest API for the Gist Content Network. Lets publisher partners push articles to ProRata in real time (`POST /ingest/article`) or in bulk for archival backfill (`POST...
- **Gist Ads Ad Tag and Display Ad API** — Advertising delivery surface for Gist Ads. Publishers load the `adtag.js` bundle from tp-at.prorata.ai and call `window.prtag.defineSlot({id, api_key, url, geo}, slotId, sizes, ...

## MCP servers (1)

- **gist-mcp.yml**

## Security (2)

- **Gist Authentication** — apiKey · 1 scheme
- **Gist Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Gist Plans Pricing**

## Tags

Company, Artificial Intelligence, Generative AI, Advertising, Marketing, Brand Visibility, Publishers, Search, Content, Answer Engine, Attribution, Content Licensing, Media, RAG, Advertising Technology

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/gist/). Scores are computed from the provider's own public artifacts under a published rubric.