# Flipp (Wishabi)

**Canonical:** https://apis.io/providers/flipp-wishabi/  
**Website:** https://www.flipp.com/  
**APIs profiled:** 1

Flipp (operated by Wishabi) is a Toronto-based retail media and digital merchandising company that connects retailers, brands, and consumers through shoppable digital experiences. Its consumer app aggregates weekly digital flyers, coupons, and shopping lists from more than 2,000 retailers including Walmart, Kroger, Home Depot, CVS, and Publix, helping shoppers find local deals and clip offers to loyalty cards. For businesses, Flipp runs a retail media platform - content collection, curation, and distribution of "full fidelity" shoppable merchandising experiences reaching over 100 million high-intent households - plus sponsored video and shoppable-item ad solutions built on 400B+ intent-based shopping signals. For retail partners Flipp publishes the FlyerKit API - a public, versioned HTTPS/JSON API at api.flipp.com that exposes publications, pages, highlights, categories, products, store locators and geo lookup so retailers can embed their own circular content in web, email and native experiences - alongside the Flipp Platform SDKs (FlyerKit for iOS/Android, StorefrontsKit/SKit for SFML rendering, and the DVM digital-visual-merchandising SDK) distributed from github.com/wishabi and a credentialed JFrog Artifactory. Access tokens are issued by a Flipp technical contact rather than through self-service signup.

## Kin Score — 34.7 / 100 (thin)

Scored 2026-08-19 under rubric 0.12.0. Trend: flat (-2.5 from 37.2).

| Facet | Score |
|---|---|
| Discoverability | 75.9 |
| Contract Quality | 46.9 |
| Governance | 16.7 |
| Contract Governance | 16.7 |
| Operational Transparency | 18.4 |
| Developer Ergonomics | 44.6 |
| Commercial Clarity | 10.5 |
| Access Clarity | 10.5 |

## Agent readiness — 37.5 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | no |
| Reversibility Documented | na |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | na |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | na |

## Access

Partner — onboarding: unknown, pricing: unknown, trial: no (confidence: medium).

## APIs (1)

- **Flipp FlyerKit API** — Public HTTPS/JSON API that gives retailers programmatic access to the structured circular ("publication") data that powers the Flipp platform - publications by merchant and stor...

## Security (2)

- **Flipp Wishabi Authentication** — apiKey · 1 scheme
- **Flipp Wishabi Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Flipp Wishabi Plans Pricing**

## Tags

Company, Retail, Retail Media, Advertising, Flyers, Coupons, E-commerce, Shopping, Marketing, Digital Circulars, Publications, Merchandising, Product Data, Store Locator

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/flipp-wishabi/). Scores are computed from the provider's own public artifacts under a published rubric.