# Facebook

**Canonical:** https://apis.io/providers/facebook/  
**Website:** https://developers.facebook.com  
**APIs profiled:** 21

Facebook is Meta's social networking platform providing APIs for developers to integrate with Facebook's ecosystem. The Facebook Graph API is the primary way to read and write data to the Facebook social graph. Meta also provides APIs for marketing and advertising, Instagram content management, Messenger bots, Threads publishing, and WhatsApp business messaging.

## Kin Score — 37.3 / 100 (thin)

Scored 2026-08-20 under rubric 0.12.0. Trend: flat (+0.0 from 37.3).

| Facet | Score |
|---|---|
| Discoverability | 88.9 |
| Contract Quality | 22.2 |
| Governance | 25.0 |
| Contract Governance | 25.0 |
| Operational Transparency | 26.3 |
| Developer Ergonomics | 45.2 |
| Commercial Clarity | 36.8 |
| Access Clarity | 36.8 |

## Agent readiness — 38.5 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | verified |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Paid · Self-serve signup — onboarding: self-serve, pricing: paid, trial: no (confidence: high).

## APIs (21)

- **Facebook Ad Accounts API** — The Ad Accounts API from Facebook — 1 operation(s) for ad accounts.
- **Facebook Ad Sets API** — The Ad Sets API from Facebook — 1 operation(s) for ad sets.
- **Facebook Ads API** — The Ads API from Facebook — 1 operation(s) for ads.
- **Facebook Audiences API** — The Audiences API from Facebook — 1 operation(s) for audiences.
- **Facebook Authentication API** — The Authentication API from Facebook — 1 operation(s) for authentication.
- **Facebook Campaigns API** — The Campaigns API from Facebook — 2 operation(s) for campaigns.
- **Facebook Comments API** — The Comments API from Facebook — 2 operation(s) for comments.
- **Facebook Conversations API** — The Conversations API from Facebook — 2 operation(s) for conversations.
- **Facebook Insights API** — The Insights API from Facebook — 3 operation(s) for insights.
- **Facebook Media API** — The Media API from Facebook — 4 operation(s) for media.
- **Facebook Messages API** — The Messages API from Facebook — 2 operation(s) for messages.
- **Facebook Pages API** — The Pages API from Facebook — 2 operation(s) for pages.
- **Facebook Phone Numbers API** — The Phone Numbers API from Facebook — 2 operation(s) for phone numbers.
- **Facebook Photos API** — The Photos API from Facebook — 2 operation(s) for photos.
- **Facebook Posts API** — The Posts API from Facebook — 2 operation(s) for posts.
- **Facebook Profile API** — The Profile API from Facebook — 1 operation(s) for profile.
- **Facebook Publishing API** — The Publishing API from Facebook — 2 operation(s) for publishing.
- **Facebook Replies API** — The Replies API from Facebook — 1 operation(s) for replies.
- **Facebook Tags API** — The Tags API from Facebook — 1 operation(s) for tags.
- **Facebook Templates API** — The Templates API from Facebook — 1 operation(s) for templates.
- **Facebook Users API** — The Users API from Facebook — 4 operation(s) for users.

## Agentic access (1)

- **Facebook Agentic Access** — 47 operations · 15 acting

## Security (3)

- **Facebook Authentication** — http · 1 scheme
- **Facebook Domain Security** — TLSv1.3
- **Facebook Vulnerability Disclosure** — security.txt · contact published

## Plans (1)

- **Facebook Plans Pricing**

## Use cases (6)

- **Social Media Management** — Manage pages, publish content, and engage with audiences across Facebook and Instagram.
- **Advertising Automation** — Automate ad campaign creation, optimization, and reporting at scale.
- **Customer Messaging** — Build conversational experiences on Messenger and WhatsApp for customer support and engagement.
- **Content Publishing** — Publish and schedule content across Facebook, Instagram, and Threads platforms.
- **Analytics and Insights** — Access performance data and audience insights across Meta platforms.
- **E-Commerce Integration** — Integrate product catalogs and shopping experiences with Facebook and Instagram shops.

## Tags

Fortune 500, Advertising, Content Publishing, Messaging, Social-Media, Social Networking

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/facebook/). Scores are computed from the provider's own public artifacts under a published rubric.