# Doubleclick

**Canonical:** https://apis.io/providers/doubleclick/  
**APIs profiled:** 0

DoubleClick was a pioneering digital advertising technology company founded in 1995 and backed by Canaan Partners; it went public in 1998 and was acquired by Google in 2007-2008. Its products were absorbed into what is now the Google Marketing Platform: DoubleClick Campaign Manager became Campaign Manager 360, DoubleClick for Publishers (DFP) became Google Ad Manager, and DoubleClick Bid Manager became Display & Video 360. DoubleClick no longer operates as an independent company and maintains no independent developer portal, website, or API host of its own. The surviving developer/API lineage (dfareporting / doubleclick-advertisers) is served entirely through Google's developer platform. This profile is retained as a historical portfolio-lead record; there is no independent provider surface to enrich.

## Kin Score — 6.9 / 100 (minimal)

Scored 2026-08-21 under rubric 0.12.0. Trend: flat (+0.0 from 6.9).

| Facet | Score |
|---|---|
| Discoverability | 50.0 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Contract Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 9.5 |
| Commercial Clarity | 0.0 |
| Access Clarity | 0.0 |

## Agent readiness — 0.0 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## Tags

Company, Advertising, AdTech, Marketing, Display Advertising, Ad Serving, Acquired

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/doubleclick/). Scores are computed from the provider's own public artifacts under a published rubric.