# Daring Foods

**Canonical:** https://apis.io/providers/daring-foods/  
**Website:** https://daring.com/  
**APIs profiled:** 14

Daring Foods is an American plant-based food company, founded in 2018 by Ross Mackay and Eliott Kessas, that makes 100% plant-based chicken from a deliberately short ingredient list with soy as the protein base. Trading simply as "Daring", it sells retail Plant Chicken in shredded, diced and breaded-pieces formats plus a line of ready-to-heat Plant Chicken Bowls and Plant Chicken Wings through more than 15,000 US grocery stores, and runs a separate foodservice business supplying bulk and gluten-free product to restaurants, campus dining and institutional kitchens. The company raised over $120 million across 2020-2021 during the plant-based protein boom and was acquired by the Australian plant-based meat manufacturer v2food in 2025, under which it retains its own brand. Daring Foods is a consumer packaged goods business, not a software vendor: it operates no developer program, publishes no product API, and offers no portal, SDKs or developer support. The only machine-readable interface it exposes is the WordPress REST content API behind daring.com, which is anonymously readable and unusually well-stocked for a CPG site - 208 recipes classified by cooking method, 14 retail products, 7 foodservice products, 17 marketing pages and a 749-item media library - captured here for discovery purposes.

## Kin Score — 32.6 / 100 (thin)

Scored 2026-08-12 under rubric 0.11.0. Trend: flat (+0.0 from 32.6).

| Facet | Score |
|---|---|
| Discoverability | 81.5 |
| Contract Quality | 60.0 |
| Governance | 11.5 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 19.0 |
| Commercial Clarity | 21.1 |

## Agent readiness — 44.8 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| MCP Server | derived |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | verified |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Public read-only content API, no signup — onboarding: unknown, pricing: unknown, trial: no (confidence: high).

## APIs (14)

- **Daring Foods Recipes API** — Public, unauthenticated read access to the Daring recipe library via the site's custom `recipes` WordPress post type. Verified live at 208 published recipes, each classified by ...
- **Daring Foods Retail Products API** — Public, unauthenticated read access to the Daring retail plant-chicken catalog via the custom `products` post type - Original Shredded and Diced Plant Chicken, the Plant Chicken...
- **Daring Foods Foodservice Products API** — Public, unauthenticated read access to the Daring foodservice (B2B) product line via the custom `foodservice-products` post type - the bulk and gluten-free product sold to resta...
- **Daring Foods Pages API** — Public, unauthenticated read access to the 17 static marketing pages of daring.com - Our Mission, Ingredients, How To Cook, Locator, FAQ, Careers, Terms & Conditions and the Foo...
- **Daring Foods Media API** — Public, unauthenticated read access to the media library behind daring.com - packaging and product photography, recipe imagery and site assets. Verified live at 749 attachments,...
- **Daring Foods Search API** — Public, unauthenticated cross-content search over daring.com, returning lightweight id / title / url / type / subtype records spanning recipes, retail products, foodservice prod...
- **Daring Foods Discovery API** — The self-describing metadata layer - route index (222 routes across 10 namespaces), registered post types, taxonomies, statuses and authors - that makes the whole daring.com sur...
- **Daring Foods Posts API** — Public, unauthenticated read access to the standard WordPress `post` collection and its comment thread. Daring Foods runs no editorial blog - the collection holds one post, the ...
- **Daring Foods oEmbed API** — Public oEmbed 1.0 provider endpoint for daring.com URLs, returning embeddable rich metadata - title, author, thumbnail and iframe markup - for any recipe, product or marketing p...
- **Daring Foods SEO Metadata API** — Public Yoast SEO head endpoint returning the rendered SEO metadata and full schema.org JSON-LD graph for any daring.com URL - the most structured description of a Daring recipe ...
- **Daring Foods Categories API** — The `category` taxonomy - cooking methods for the recipe library.
- **Daring Foods Comments API** — Comments attached to posts. 41 approved, predominantly automated spam.
- **Daring Foods Metadata API** — Post types, taxonomies, statuses and authors.
- **Daring Foods Tags API** — The `post_tag` taxonomy. Registered but empty on this site (0 terms).

## MCP servers (1)

- **daring-foods-mcp.yml**

## Agentic access (1)

- **Daring Foods Agentic Access** — 31 operations

## Security (2)

- **Daring Foods Authentication** — 0 schemes
- **Daring Foods Domain Security** — TLSv1.3 · DMARC

## Tags

Company, Food, Consumer Packaged Goods, Plant Based, Alternative Protein, Food and Beverage, Recipes, Foodservice, Grocery, Content

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/daring-foods/). Scores are computed from the provider's own public artifacts under a published rubric.