# Criteo

**Canonical:** https://apis.io/providers/criteo/  
**Website:** https://www.criteo.com/  
**APIs profiled:** 4

Criteo is a global commerce media company whose Retail Media, Marketing Solutions and Commerce Grid platforms let retailers, brands, agencies and partners create, launch and measure onsite and offsite commerce advertising. Criteo publishes three live OpenAPI 3.0.1 documents at api.criteo.com covering 219 operations: campaign and line-item management, keyword and promoted-product targeting, audience segments and contact lists, retailer catalogs, account and brand hierarchies, balances and billing, creative and product-boost management, and demand-side and supply-side analytics. Authentication is OAuth 2.0 with client-credentials and authorization-code grants and 22 scopes of the form <Service>_<Domain>_<Level>. Criteo ships officially supported Python, PHP and Java SDKs, a public Postman workspace, an llms.txt docs index, an A2A agent card, a published Agent Skill, and two remote MCP servers — an anonymous documentation server and an OAuth-protected API server at mcp.criteo.com.

## Kin Score — 59.3 / 100 (strong)

Scored 2026-08-20 under rubric 0.12.0. Trend: flat (+0.0 from 59.3).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 54.7 |
| Governance | 30.3 |
| Contract Governance | 30.3 |
| Operational Transparency | 78.9 |
| Developer Ergonomics | 61.3 |
| Commercial Clarity | 51.3 |
| Access Clarity | 51.3 |

## Agent readiness — 44.9 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | documented |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | partial |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | yes |
| Agent Card | flavored |
| Dry Run Mode | no |

## Access

Freemium · Self-serve signup — onboarding: self-serve, pricing: freemium, trial: no (confidence: high).

## APIs (4)

- **Criteo Retail Media API** — The Criteo Retail Media API lets retailers, brands, agencies and partners build retail media programmatically. 115 operations across eight tags cover accounts and brand/seller h...
- **Criteo Marketing Solutions API** — The Criteo Marketing Solutions API gives advertisers and agencies programmatic access to Criteo's commerce media platform for acquisition and retention. 96 operations cover adve...
- **Criteo Commerce Grid API** — The Criteo Commerce Grid API manages audience segments for Commerce Grid, Criteo's sell-side platform. Eight operations create, update, delete and search audience segments and m...
- **Criteo MCP Servers** — Criteo operates two remote Model Context Protocol servers. The documentation server at developers.criteo.com/mcp is anonymous and was introspected live: three tools (search_crit...

## MCP servers (1)

- **Criteo MCP Server**

## Agentic access (1)

- **Criteo Agentic Access** — 219 operations · 132 acting · 4 human-in-the-loop

## Security (4)

- **Criteo Authentication** — oauth2 · 1 scheme
- **Criteo Domain Security** — TLSv1.3 · HSTS · DMARC
- **Criteo Vulnerability Disclosure** — Hackerone · security.txt · contact published
- **Criteo Trust Center** — SOC 2, SOC 2 Type 1, SOC 2 Type 2, ISO/IEC 27001

## Plans (1)

- **Criteo Plans Pricing**

## Tags

Advertising, Agent Skills, Analytics, Audiences, Campaigns, Catalog, Commerce, Commerce Media, Display Advertising, Marketing, MCP, Media, Authentication, OpenAPI, Reporting, Retail, Retail Media, Sponsored Products

---

Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/criteo/). Scores are computed from the provider's own public artifacts under a published rubric.