# Crayon

**Canonical:** https://apis.io/providers/crayon/  
**Website:** https://www.crayon.co  
**APIs profiled:** 2

Crayon is a Boston-based competitive intelligence platform that automatically captures, analyzes and distributes competitor activity — website and pricing changes, product updates, social posts, news, reviews, job postings and review-site sentiment — and turns it into battlecards, competitor profiles, win/loss stories, objection handling and email digests for product marketing, sales enablement and go-to-market teams. Crayon AI adds automated summarization, dynamic battlecard updates and the 2026 'Sparks' feature, which reads a competitor's strategic moves and writes them up for revenue teams. On 2026-09-04 Crayon shipped what it describes as the first competitive-intelligence MCP server, a hosted OAuth-protected Model Context Protocol endpoint that exposes a customer's own curated Crayon content to Claude, ChatGPT, Glean, Microsoft Copilot, Google Gemini and internal Slack or Teams assistants. Crayon also markets a Content API and an Answers API, but publishes no developer portal, reference or machine-readable specification for either. NOTE: Crayon (crayon.co) is unrelated to Crayon Group ASA (crayon.com), the Norwegian Microsoft CSP.

## Kin Score — 20.5 / 100 (emerging)

Scored 2026-08-20 under rubric 0.12.0. Trend: flat (+0.0 from 20.5).

| Facet | Score |
|---|---|
| Discoverability | 77.8 |
| Contract Quality | 0.0 |
| Governance | 18.2 |
| Contract Governance | 18.2 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 14.3 |
| Commercial Clarity | 38.2 |
| Access Clarity | 38.2 |

## Agent readiness — 15.6 (agent-aware)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | documented |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Contact sales — onboarding: unknown, pricing: unknown, trial: no (confidence: high).

## APIs (2)

- **Crayon Competitive Intelligence MCP Server** — Hosted Model Context Protocol server exposing a customer's curated Crayon competitive intelligence — battlecards, win/loss stories, competitor profiles, objection handling and c...
- **Crayon Content and Answers API** — Crayon markets a Content API (battlecards, win/loss stories, competitor profiles, objection handling, customer proof points) and an Answers API (structured real-time answers) fo...

## MCP servers (1)

- **Crayon Competitive Intelligence MCP Server** — Crayon's hosted Model Context Protocol server, announced 2026-09-04 as the first competitive-intelligence MCP server. It exposes the competitive content a customer already manag...

## Security (2)

- **Crayon Authentication** — oauth2 · 2 schemes
- **Crayon Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Crayon Plans Pricing**

## Tags

Competitive Intelligence, Market Intelligence, Sales Enablement, Battlecards, Win-Loss Analysis, Product Marketing, Artificial Intelligence, MCP

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/crayon/). Scores are computed from the provider's own public artifacts under a published rubric.