# Convertro, Inc.

**Canonical:** https://apis.io/providers/convertro-inc/  
**APIs profiled:** 0

Convertro, Inc. was a marketing analytics company based in Santa Monica, California, providing a multi-touch attribution platform that measured the ROI of marketing touchpoints across online and offline media using algorithmic attribution models. Backed by Bessemer Venture Partners, Convertro was acquired by AOL in 2014 and folded into the AOL/Verizon (now Yahoo) advertising stack. It no longer operates an independent public developer surface: convertro.com redirects to yahooinc.com, and no developer portal, documentation, API, or reachable API host was found during enrichment. This profile is retained as a network record; there is no live provider API surface to enrich.

## Kin Score — 5.0 / 100 (minimal)

Scored 2026-08-19 under rubric 0.12.0. Trend: flat (+0.0 from 5.0).

| Facet | Score |
|---|---|
| Discoverability | 50.0 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Contract Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 0.0 |
| Commercial Clarity | 0.0 |
| Access Clarity | 0.0 |

## Agent readiness — 0.0 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## Tags

Company, Marketing, Attribution, Analytics, Advertising, Marketing Technology

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/convertro-inc/). Scores are computed from the provider's own public artifacts under a published rubric.