# Bynder

**Canonical:** https://apis.io/providers/bynder/  
**Website:** https://www.bynder.com  
**APIs profiled:** 34

Bynder is a cloud-based digital asset management (DAM) platform used to store, organize, distribute and analyze brand and marketing assets. Its REST API is not one service but a federation of them behind each customer's own portal domain: the /api/v4 asset bank (assets, collections, metaproperties, brands, tags, smart filters, users and security profiles), an /api/1 taxonomy and content-access layer, /v6 OAuth 2.0 authorization, /v7 upload, webhooks and antivirus services, /api/workflow campaigns and jobs, and /api/store Brandstore ordering. Bynder publishes 34 OpenAPI 3.1 definitions covering 156 operations through its own API registry, a dated changelog, a documentation llms.txt, first-party SDKs for JavaScript, Python, PHP, Java and C#, and an embeddable asset-picker component. Authentication is OAuth 2.0 with JWT bearer tokens, layered on top of named security roles that gate operations independently of scope.

## Kin Score — 60.0 / 100 (strong)

Scored 2026-08-21 under rubric 0.12.0. Trend: flat (+0.0 from 60.0).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 59.1 |
| Governance | 30.3 |
| Contract Governance | 30.3 |
| Operational Transparency | 73.7 |
| Developer Ergonomics | 66.1 |
| Commercial Clarity | 47.4 |
| Access Clarity | 47.4 |

## Agent readiness — 50.6 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | derived |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | verified |
| Rate Limit Signal | documented |
| Event Surface Described | yes |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | yes |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Contact sales for a quote — onboarding: unknown, pricing: unknown, trial: no (confidence: high).

## APIs (34)

- **Bynder Access Rights and Optiops API** — The combined access-rights and metaproperty-options surface, covering metaproperty access control alongside the option operations on the /api/content_access paths.
- **Bynder Access Rights API** — Content access rights on metaproperties — retrieve, create and delete which users or groups may see a given metaproperty.
- **Bynder Account API** — Account information for a Bynder portal, including the derivative configuration the account has available.
- **Bynder Analytics API** — The Analytics module: asset views and downloads, search usage, user usage, collection usage, reporting and historical data. The largest single Bynder definition, cursor-paged ra...
- **Bynder Antivirus API** — Antivirus and quarantine: list assets held pending review, retrieve a quarantined asset, and update review status individually or for a list of asset ids.
- **Bynder Download API** — Time-limited download locations for an asset's original file, a specific version, or a specific item within the asset. Gated by the MEDIAHIGHRES, ARCHIVEDOWNLOAD, DOWNLOADWATERM...
- **Bynder Upload Assets API** — Bynder's chunked upload sequence: request the closest S3 upload endpoint, initialise the upload, register each chunk, poll for processing, then finalise the file as a new asset ...
- **Bynder Asset Usage API** — Asset usage tracking: record where an asset has been used by an integration, retrieve usage for an asset, delete a usage entry, and sync all usage from a single integration in o...
- **Bynder Asset Management API** — The core asset-bank API. List and search assets by keyword, type, brand and metaproperty, retrieve a single asset with its metaproperty values, tags and derivatives, modify it, ...
- **Bynder Automation Workflow API** — Automation workflow rules: list the available triggers, conditions and actions, then create, read, update, delete and pause or publish rules that act on assets automatically.
- **Bynder Adaptive Video Streaming API** — Adaptive Video Streaming: retrieve the public streaming links for a video asset so it can be played back adaptively.
- **Bynder Brands API** — Retrieve the brands and sub-brands configured in a Bynder portal. Every asset belongs to a brand, so this is the entry point for brand-scoped asset queries.
- **Bynder Brandstore API** — Brandstore ordering: retrieve orders, retrieve a specific order by id, list and add order products, and modify order lines. The commerce surface on top of the DAM.
- **Bynder Collections API** — Collections are Bynder's unit of hand-off. Create, read, modify and delete collections, add and remove assets, retrieve a collection's assets, and share a collection with named ...
- **Bynder Dynamic Asset Transformations API** — Dynamic Asset Transformations: request a transformed rendition of an asset by id and transform name, generated on the fly rather than from a stored derivative.
- **Bynder Derivative Presets API** — Derivative presets — the named rendition and transform presets a portal defines. List every preset, or retrieve a specific one.
- **Bynder Groups API** — Retrieve the user groups configured in a portal. Groups drive workflow assignment and permission grouping.
- **Bynder Metaproperty Operations API** — Metaproperty definitions — the custom metadata fields a portal defines. Create, retrieve, modify and delete metaproperties on the /api/v4 asset-bank surface.
- **Bynder Modern Stack File Upload API** — The newer /v7 file-command upload surface: prepare an upload, push numbered chunks, and finalise. An alternative to the /api/v4 upload sequence on portals running the modern stack.
- **Bynder OAuth 2.0 API** — OAuth 2.0 authorization for a Bynder portal: the authorize endpoint, the token endpoint (authorization code, client credentials and refresh token grants) and a runtime scope ref...
- **Bynder Metaproperty Options API** — Metaproperty options and their dependency graph: create and manage the selectable values on a metaproperty, retrieve dependencies globally or per metaproperty, and manage groupe...
- **Bynder Product Layer Metaproperties API** — Product layer metaproperties — the product-information metadata layer Bynder maintains alongside the asset-bank metaproperties.
- **Bynder Security Roles API** — Security profiles — the named role sets that gate every Bynder operation alongside the OAuth scope. List every profile, or retrieve one by id.
- **Bynder Similar Assets Search API** — Similarity search over the asset bank — find assets that resemble a reference asset. Part of Bynder's AI search surface, on the /api/1 RFC 4122 id space rather than /api/v4.
- **Bynder Smartfilters API** — Smart filters are saved queries over the asset bank. This API lists the smart filters configured in a portal.
- **Bynder Taxonomy API** — The taxonomy service exposes metaproperties and their options on the /api/1 surface with RFC 4122 UUIDs, in parallel to the /api/v4 metaproperty endpoints.
- **Bynder TEA - Public API** — The Content Workflow (TEA) public authoring API — retrieve an authored document by UUID from the editorial content surface Bynder acquired with GatherContent.
- **Bynder Trash API** — Retrieve recently removed assets from the portal trash, before they are permanently purged.
- **Bynder Users API** — User administration: list, create, retrieve, modify and delete portal users, and retrieve the currently authenticated user.
- **Bynder Webhooks API** — Webhook subscription management. Create, retrieve, update, patch and delete subscriptions that receive Bynder asset and workflow events at an endpoint you control.
- **Bynder Workflow Campaigns API** — Asset Workflow campaigns — create, retrieve, modify, close and delete the campaigns that group workflow jobs.
- **Bynder Workflow Jobs API** — Asset Workflow jobs — create jobs under a campaign, attach assets, read stages, advance the active stage, and finish the job. The largest workflow definition.
- **Bynder Workflow Metaproperties API** — Metaproperties as seen by the Asset Workflow service, separate from the asset-bank metaproperty definitions.
- **Bynder Workflow Users and Groups API** — Users and groups as seen by the Asset Workflow service, separate from the asset-bank user administration API.

## Agentic access (1)

- **Bynder Agentic Access** — 156 operations · 68 acting

## Security (4)

- **Bynder Authentication** — apiKey/http/oauth2 · 3 schemes
- **Bynder Domain Security** — TLSv1.3 · HSTS · DMARC
- **Bynder Vulnerability Disclosure** — security.txt · contact published
- **Bynder Trust Center** — SOC 2, ISO 27001, ISO 27018, HIPAA, GDPR

## Plans (1)

- **Bynder Plans Pricing**

## Tags

Digital Asset Management, DAM, Brand Management, Content Management, Marketing, Asset Workflow, Metadata, Content Operations, Media, Analytics

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/bynder/). Scores are computed from the provider's own public artifacts under a published rubric.
