# Braid Social

**Canonical:** https://apis.io/providers/braid-social/  
**Website:** https://www.trybraid.io/  
**APIs profiled:** 0

Braid Social, Inc. is a venture-backed startup that has run two products under the Braid name. It launched as a creator-economy, direct-to-fan engagement platform — founded by former Facebook product designer Matthew Cahill and software engineer Chris Piro — letting creators build customizable landing pages that consolidated their work across the web (blog posts, videos, podcasts, and commerce links), collect fan phone numbers, and reach followers directly through SMS, push notifications, and mailing lists, with link tracking and cross-platform analytics. It raised a $6.8M seed round in August 2023 led by Andreessen Horowitz (a16z) with Initialized Capital. The original domain braid.ai is now a domain-for-sale listing at atom.com and braid.social no longer resolves. The same legal entity now ships "Braid Teams" at trybraid.io (mirrored at braidsocial.com) — an AI-powered employee-engagement copilot that runs inside Slack, automating icebreakers, games, polls, events, reminders, leaderboards, and engagement reporting for distributed teams, on a free / $5-per-user Premium / contact-us Enterprise plan. Braid Teams is a Slack-app product with no public developer program: no developer portal, no documentation, no OpenAPI, no SDKs, and no GitHub organization. The only machine surface is the private application backend at core.trybraid.io, which answers {"status":"ok"} at its root and 404s every spec, docs and /.well-known/ path. The homepage states the product is "Currently not accepting new users" and the Slack install endpoint returns HTTP 500.

## Kin Score — 15.5 / 100 (emerging)

Scored 2026-08-17 under rubric 0.11.0. Trend: rising (+11.2 from 4.3).

| Facet | Score |
|---|---|
| Discoverability | 57.4 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 6.5 |
| Commercial Clarity | 42.1 |

## Agent readiness — 3.2 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | documented |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Freemium SaaS, no public API — onboarding: unknown, pricing: unknown, trial: yes (confidence: medium).

## Security (1)

- **Braid Social Domain Security** — TLSv1.3 · HSTS · DMARC

## Plans (1)

- **Braid Social Plans Pricing**

## Tags

Company, Employee Engagement, Slack, Collaboration, Team Building, HR Tech, Creator Economy, Social, Messaging, Landing Pages, Analytics, Consumer, Direct-to-Fan, SaaS

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/braid-social/). Scores are computed from the provider's own public artifacts under a published rubric.