# Bobbie

**Canonical:** https://apis.io/providers/bobbie/  
**Website:** https://www.hibobbie.com/  
**APIs profiled:** 3

Bobbie is an American organic infant formula company founded in 2018 by Laura Modi and Sarah Hardy — the only mom-founded, women-led infant formula manufacturer in the United States, selling direct to parents at hibobbie.com and through Bobbie Medical for healthcare professionals. Bobbie has no developer program, but its Shopify-hosted storefront exposes a substantial machine-readable surface from its own domain: an anonymously introspectable Storefront GraphQL API, a live Model Context Protocol server with five catalog and cart tools, a Universal Commerce Protocol merchant profile at /.well-known/ucp with UCP MCP commerce endpoints, OpenID Connect and RFC 8414 discovery for customer accounts, and a provider-authored /agents.md (mirrored at /llms.txt) that tells AI agents which surface to use and requires explicit buyer approval before any agent completes a payment.

## Kin Score — 39.8 / 100 (developing)

Scored 2026-08-24 under rubric 0.13.0. Trend: flat (-0.5 from 40.3).

| Facet | Score |
|---|---|
| Discoverability | 92.6 |
| Contract Quality | 41.5 |
| Governance | 18.2 |
| Contract Governance | 18.2 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 30.4 |
| Commercial Clarity | 34.2 |
| Access Clarity | 34.2 |

Regulatory layer — **Health**: 52.5 (matched via tags).

## Agent readiness — 44.2 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | yes |
| Reversibility Documented | no |
| MCP Server | verified |
| Auth Clarity | served |
| Idempotency | no |
| Error Semantics | documented |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | derived |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |
| Delegated Identity | served |
| Protected Resource Metadata | no |
| Dynamic Client Registration | no |
| Agentic Commerce | platform |

## APIs (3)

- **Bobbie Storefront GraphQL API** — The Shopify Storefront GraphQL API as served from Bobbie's own domain. Introspection is anonymous — the full schema (416 types, 35 query fields, 41 mutations) was retrieved with...
- **Bobbie Storefront MCP Server** — A live Model Context Protocol server on Bobbie's storefront host. An anonymous JSON-RPC tools/list returned five tools with full JSON Schema input contracts — search_catalog, ge...
- **Bobbie UCP Agentic Commerce** — Bobbie implements the Universal Commerce Protocol for agent-driven commerce. The merchant profile at /.well-known/ucp declares UCP 2026-04-08 and 2026-01-23, the dev.ucp.shoppin...

## MCP servers (1)

- **Bobbie MCP Server** — Bobbie serves TWO live MCP endpoints from its own storefront host. The Shopify Storefront MCP server at /api/mcp answered an anonymous tools/list with five real tools and full J...

## Agentic access (1)

- **Bobbie Agentic Access** — 6 operations

## Security (2)

- **Bobbie Authentication** — none/openIdConnect/oauth2 · 5 schemes
- **Bobbie Domain Security** — TLSv1.3 · HSTS · DMARC

## Tags

Company, Consumer Packaged Goods, Infant Formula, E-Commerce, Direct to Consumer, Retail, Health, Nutrition, Agentic Commerce, Shopify, GraphQL, MCP

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/bobbie/). Scores are computed from the provider's own public artifacts under a published rubric.