# Acoustic

**Canonical:** https://apis.io/providers/acoustic/  
**Website:** https://www.acoustic.com  
**APIs profiled:** 5

Acoustic is a real-time behavioral marketing platform for B2C companies, delivering omnichannel customer engagement across email, SMS, WhatsApp, mobile push and web. Its developer portal at developer.goacoustic.com publishes an RFC 9727 api-catalog advertising six API products: Acoustic Connect (a GraphQL API for contacts, consent, audiences, product catalog and signals), Acoustic Campaign (a long-lived REST + XML API estate inherited from Silverpop, with a live Swagger service description per regional pod), Acoustic Content (a headless CMS / digital asset management REST API covering authoring, delivery, rendering, publishing and webhooks), Acoustic Personalization (a client-side library for real-time content and product recommendations), Acoustic Experience Analytics (Tealeaf) and Acoustic Exchange. Formerly IBM Watson Marketing, Acoustic was carved out as an independent martech company and is a portfolio company of Sapphire Ventures.

## Kin Score — 64.2 / 100 (strong)

Scored 2026-08-17 under rubric 0.11.0. Trend: rising (+41.6 from 22.6).

| Facet | Score |
|---|---|
| Discoverability | 83.3 |
| Contract Quality | 55.1 |
| Governance | 20.8 |
| Operational Transparency | 76.3 |
| Developer Ergonomics | 76.1 |
| Commercial Clarity | 92.1 |

Regulatory layer — **Telecommunications**: 41.7 (matched via tags).

## Agent readiness — 64.4 (agent-ready)

| Dimension | Value |
|---|---|
| Spec Presence | yes |
| Agentic Access | yes |
| MCP Server | no |
| Auth Clarity | yes |
| Idempotency | no |
| Error Semantics | verified |
| OpenAPI Examples | verified |
| Rate Limit Signal | documented |
| Event Surface Described | yes |
| Agent Skills | yes |
| Well Known Catalog | yes |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Public docs, gated onboarding — onboarding: unknown, pricing: paid, trial: no (confidence: medium).

## APIs (5)

- **Acoustic Content API** — Headless CMS and digital asset management REST API (authoring and delivery) for managing assets, resources, renditions, content items, content types, element definitions, catego...
- **Acoustic Campaign REST API** — REST API for the Acoustic Campaign (formerly Silverpop Engage) marketing automation platform, covering contact databases, relational tables, programs, contact sources, channels ...
- **Acoustic Campaign XML API** — The long-lived XML-over-HTTP API for Acoustic Campaign, inherited from Silverpop Engage. A single POST endpoint per regional pod accepts XML request documents for contact list m...
- **Acoustic Connect API** — The GraphQL API for Acoustic Connect — the platform's contact, consent, audience, reference-set, product-catalog, product-performance and signal surface. A single POST endpoint ...
- **Acoustic Personalization** — Real-time personalization library and APIs for delivering optimized, tailored content to each visitor based on behavior and contextual data, with product catalog, recommendation...

## Agentic access (1)

- **Acoustic Agentic Access** — 365 operations · 166 acting · 2 human-in-the-loop

## Security (3)

- **Acoustic Authentication** — http/apiKey/oauth2 · 7 schemes
- **Acoustic Domain Security** — TLSv1.3 · HSTS · DNSSEC · DMARC
- **Acoustic Trust Center** — SOC 2, ISO 27001, ISO 27017, ISO 27018

## Plans (1)

- **Acoustic Plans Pricing**

## Tags

Company, Martech, Marketing, Marketing Automation, Customer Engagement, Content Management, Personalization, Email, SMS, Push Notifications, Headless CMS, Digital Asset Management, Customer Data, GraphQL, Consent Management

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/acoustic/). Scores are computed from the provider's own public artifacts under a published rubric.