# Aaru

**Canonical:** https://apis.io/providers/aaru/  
**Website:** https://aaru.com/  
**APIs profiled:** 0

Aaru is an AI synthetic-research and prediction company based in New York City, founded in 2024 by Cam Fink, Ned Koh, and John Kessler. Aaru builds multi-agent simulation software that generates thousands of AI agents from public and proprietary behavioral data to model how individuals, groups, and entire populations will respond to future events, products, policies, and messaging. Its platform (marketed as Lumen) replaces traditional survey-based market research and polling with measurable-outcome simulation, covering price-sensitivity analysis, voter-behavior prediction, and disaster-communication testing. Customers include Accenture, EY, Interpublic Group, and political campaigns; the company raised a Series A at a roughly $1B headline valuation in December 2025, with backing from General Catalyst, Redpoint Ventures, Felicis, Abstract Ventures, and others. Aaru currently exposes no public developer API; this profile tracks its identity and web surface in the API Evangelist network.

## Kin Score — 9.4 / 100 (minimal)

Scored 2026-08-20 under rubric 0.12.0. Trend: flat (+0.0 from 9.4).

| Facet | Score |
|---|---|
| Discoverability | 50.0 |
| Contract Quality | 0.0 |
| Governance | 0.0 |
| Contract Governance | 0.0 |
| Operational Transparency | 0.0 |
| Developer Ergonomics | 4.8 |
| Commercial Clarity | 17.1 |
| Access Clarity | 17.1 |

## Agent readiness — 0.0 (human-only)

| Dimension | Value |
|---|---|
| Spec Presence | no |
| Agentic Access | no |
| Reversibility Documented | no |
| MCP Server | no |
| Auth Clarity | no |
| Idempotency | no |
| Error Semantics | no |
| OpenAPI Examples | no |
| Rate Limit Signal | no |
| Event Surface Described | no |
| Agent Skills | no |
| Well Known Catalog | no |
| Consent Identity | no |
| Agent Card | no |
| Dry Run Mode | no |

## Access

Unknown — onboarding: unknown, pricing: unknown, trial: no (confidence: low).

## Security (1)

- **Aaru Domain Security** — TLSv1.3 · HSTS · DMARC

## Tags

Company, Artificial Intelligence, Prediction, Simulation, Synthetic Research, Market Research, Agent-Based Modeling, Polling

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/providers/aaru/). Scores are computed from the provider's own public artifacts under a published rubric.