# MediaMath Bring Your Own Algorithm (BYOA) API

**Canonical:** https://apis.io/apis/mediamath/mediamath-bring-your-own-algorithm-byoa-api/  
**Provider:** MediaMath — https://apis.io/providers/mediamath/  
**Base URL:** https://api.byoa.mediamath.com  
**Documentation:** https://apidocs.mediamath.com/apis/byoa-api/campaign-settings

MediaMath Bring Your Own Algorithm (BYOA) API is one of 46 APIs that [MediaMath](https://apis.io/providers/mediamath/) publishes on the [APIs.io](https://apis.io/) network, described by a machine-readable OpenAPI specification. Tagged areas include Bidding, Custom Algorithms, BYOA, and Optimization. The published artifact set on APIs.io includes an OpenAPI specification, API documentation, authentication docs, and rate-limit docs.

API for applying custom bidding algorithms within the MediaMath platform brain, including Campaign Settings configuration and Custom Bid Router for external algorithm invocation during bid opportunities.

## Machine-readable artifacts (6)

- **OpenAPI** — https://raw.githubusercontent.com/api-evangelist/mediamath/refs/heads/main/openapi/mediamath-byoa-api-openapi.yml
- **Documentation** — https://apidocs.mediamath.com/apis/byoa-api/campaign-settings
- **Authentication** — https://apidocs.mediamath.com/guides
- **Plans** — https://raw.githubusercontent.com/api-evangelist/mediamath/refs/heads/main/plans/mediamath-plans.yml
- **RateLimits** — https://raw.githubusercontent.com/api-evangelist/mediamath/refs/heads/main/rate-limits/mediamath-rate-limits.yml
- **FinOps** — https://raw.githubusercontent.com/api-evangelist/mediamath/refs/heads/main/finops/mediamath-finops.yml

## Other MediaMath APIs (12)

- [MediaMath Marketplaces API V2.0](https://apis.io/apis/mediamath/mediamath-marketplaces-api-v20/)
- [MediaMath Audience Onboarding API](https://apis.io/apis/mediamath/mediamath-audience-onboarding-api/)
- [MediaMath Server-to-Server Data Distribution API](https://apis.io/apis/mediamath/mediamath-server-to-server-data-distribution-api/)
- [MediaMath Ad Servers API](https://apis.io/apis/mediamath/mediamath-ad-servers-api/)
- [MediaMath Advertisers API](https://apis.io/apis/mediamath/mediamath-advertisers-api/)
- [MediaMath Agencies API](https://apis.io/apis/mediamath/mediamath-agencies-api/)
- [MediaMath Atomic Creatives API](https://apis.io/apis/mediamath/mediamath-atomic-creatives-api/)
- [MediaMath Audience Vendors API](https://apis.io/apis/mediamath/mediamath-audience-vendors-api/)
- [MediaMath Campaign Plans API](https://apis.io/apis/mediamath/mediamath-campaign-plans-api/)
- [MediaMath Campaigns API](https://apis.io/apis/mediamath/mediamath-campaigns-api/)
- [MediaMath Campaigns Budget Flights API](https://apis.io/apis/mediamath/mediamath-campaigns-budget-flights-api/)
- [MediaMath Concepts API](https://apis.io/apis/mediamath/mediamath-concepts-api/)

## Tags

Bidding, Custom Algorithms, BYOA, Optimization

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/apis/mediamath/mediamath-bring-your-own-algorithm-byoa-api/). The API's provider profile, Kin Score and agent-readiness rating are at https://apis.io/providers/mediamath/.
