# LiveIntent Programmatic Bidding API

**Canonical:** https://apis.io/apis/liveintent/programmatic-bidding/  
**Provider:** LiveIntent — https://apis.io/providers/liveintent/  
**Documentation:** https://support.liveintent.com/programmatic-bidding-api/

LiveIntent Programmatic Bidding API is one of 4 APIs that [LiveIntent](https://apis.io/providers/liveintent/) publishes on the [APIs.io](https://apis.io/) network. Tagged areas include Advertising, AdTech, OpenRTB, Programmatic, and Publishers. The published artifact set on APIs.io includes API documentation.

LiveIntent's exchange-side real-time bidding integration for demand-side platforms. It implements a subset of the IAB OpenRTB API Specification 2.5 together with OpenRTB Native Ads 1.1 and 1.2, passing x-openrtb-version 2.5 on the request header and applying an implicit tmax of 150ms. Supported request objects include Bid Request, Impression, Banner, Site, App, Device, User, Publisher, Geo, Data, Segment, PMP, Deal and Native Markup Request; responses use BidResponse, SeatBid, Bid and Native Markup Response. A no-bid is signalled with HTTP 204 and an empty body.

## Machine-readable artifacts (1)

- **Documentation** — https://support.liveintent.com/programmatic-bidding-api/

## Other LiveIntent APIs (3)

- [LiveIntent Audiences API](https://apis.io/apis/liveintent/audiences/)
- [LiveIntent Privacy Management API](https://apis.io/apis/liveintent/privacy/)
- [LiveIntent Reporting API](https://apis.io/apis/liveintent/reporting/)

## Tags

Advertising, AdTech, OpenRTB, Programmatic, Publishers

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Profiled by [API Evangelist](https://apievangelist.com) and published on [APIs.io](https://apis.io/apis/liveintent/programmatic-bidding/). The API's provider profile, Kin Score and agent-readiness rating are at https://apis.io/providers/liveintent/.